Condomania: Flesh Love
Hal started packing couples together in futon vacuum bags to preserve their love forever.
Documentary Photographer Hal started packing couples together in futon vacuum bags to preserve their love forever. The process to achieve this eternal image is very organic and each couple can only be left inside the seal bag for 10 seconds. This documentary produced by Condomania, shows us how Photographer Hal does it, why he does it, and what his creative vision is. At the same time, we also discover what the couple feels about the experience and eternal love.
The documentary is part of a bigger brand campaign that includes indoor and street posters. Condomania is a famous franchise in Japan with several shops around the country that strives to promote safe and protected love to its audience.
Credits: Advertising Agency - Ogilvy & Mather, Tokyo, Japan // CCO - Ajab Samrai // CD - Ricardo Adolfo, Federico García // CW - Ricardo Adolfo, Federico García // AD - Paul Matheson, Junkichi Tatsuki // Typographer - Junkichi Tatsuki // Photographer - Photographer Hal // Director - Ken Arima // Editor - Ken Arima // DoP - Daichi Oka // Producer - Atsuko Keino // Account - Hisashi Kitajima, Koichi Maeda