Mo-To Cars

A series of refined wood blocks on wheels.

Mo-To Cars

"We are Candylab: Vlad and Florin, childhood friends and founders of a toy startup where we revive the glamorous 50’s and 60’s American modernist vibe and carve it into awesome contemporary wood toy designs."

"As artists, designers and parents we draw on many influences. Not least of which is our deep love of classic American Cars and the craftsmanship spirit of mid-century modernist furniture designers. Coupled with the realization that we’re slowly drowning in forgettable toys that break and disassemble – ending in piles of plastic bits - this determined us to create a line of heirloom wood toys that are elegant, indestructible, and simple, giving kids a chance to create their own stories around the objects they play with..."

"...That’s how MO-TO came about. Two years of experimentation, development, testing and relentless encouragement from friends, family and perfect strangers at the playground have resulted in a multitude of designs that we are totally excited about. We selected four to preview with you and publicly launch at the Gift and Toy Fair in NYC on August 18th."

MO-TO cars are at heart a series of refined wood blocks on wheels. Elegant proportions reminiscent of iconic 1960’s automobiles, minute and complex carving details, perfectly smooth rubber tires and lively graphics- this all adds up to a stunning toy. The dense beechwood gives it unexpected heft, making for highly realistic play scenarios based on real world physics – evident in ramp jumps and landings. The water-based paints and clear urethane are safe and environmentally conscious – while the high gloss finish, cool graphics and candy-like colors spark imaginative play scenarios.

They are virtually indestructible, with no loose parts to worry about. Dropping them at the playground or fishing them out from the bottom of a toy chest would only bring about the occasional romantic battle scar.

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Inspiration ID: #00555 Uploaded by: NationalTraveller.com Views: 4240 Source: http://candylabtoys.com

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